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Hopefully a useless article
Yes, I hope that I write this article unnecessarily, you will tell me that this is the basis of all good customer service and I’m totally off base by taking the time to discuss this subject. By...
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Shoe Stories
I have a great deal of difficulty in finding shoes. Flat, wide and short, if you look at my feet, you would swear I was a duck in another life and, as most women, I love shoes. When I wear … Continue...
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Stop dreaming! Take action!
We have often told you: your treatments pay the expenses, selling pays for your holidays. Indeed, the sale of products makes the difference between coming out “even” at the end of the month or making...
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Slice of Life
A few months ago, during a dinner with friends, a discussion took place on salon skin care treatments (aka, the facial). Since I work in this field, she asked me what my opinion was on the subject: she...
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Illuminate your outer glow and radiance…
Fruit Acids, a specific treatment for all skin types Tightens pores. Attenuates pigmentary spots. Refines skin grain. Smoothens wrinkles and expression lines. Brightens complexion. Skin is softer,...
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Sales Focus
You have a product that is a little harder to sell than another, one that you find exceptional but not known by your customers? A product which is more popular during a specific season? You want your...
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Free radicals and skin aging
Free radical attacks operate a little like a love saga: each atom possesses two electrons and must be coupled up to be stable. Free radicals act as Don Juan; alone, they attack the cells and try to...
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Take Control!
When selling, it’s imperative to take and keep control: always be the first to speak to the person who comes in your Salon/SPA. In your dealings with your client, slow down your speech and...
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Did you know that there are two types of aging?
Intrinsic (natural) These changes are inevitable, they are natural and also depend on your genetic lottery. Extrinsic (caused by) 80% of aging is due to external factors . UV (photo-aging) . free...
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Everyday stories
Robert is diabetic, he gives himself insulin shots but doesn’t follow a diet. Jeremiah has otitis. His mother gives him Tempra for pain relief and to reduce his fever until he’s all better. Marie wants...
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Complaint Management
It happens in the best of worlds! Turn complaints you may have received to your advantage. Complaint management is part of your after-sales service. A satisfied customer talks to 1 or 2 people, an...
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Give and Receive
A simple step to make your actions more profitable. You give out a sample? Get your client’s commitment that she’ll try it and give you her feedback. You make a free skin analysis on a new client? Get...
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Reminder
What did you do today? I can almost hear you … 2 facials, 1 waxing, 1 manicure … But … did you make your phone calls to your clients for follow-up care on treatment and products you sold to them? …...
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Debunk Medical-Aesthetic
Medical-aesthetic is practiced by a dermatologist or a doctor who has been duly trained in plastic surgery; or a registered nurse who is supervised by one of these two professionals. An aesthetician...
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Exfoliants and the environment
Enjoy a soft and silky smooth skin without destroying aquatic life. Microplastics are added in many exfoliating products or in soaps as a mild abrasive for skin; it is a cheaper alternative (but not...
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How to recognize an organic line of products
In order to legally declare that a product is certified organic, it must contain certified organic ingredients, which means that almost three quarters of ingredients of its formulation must be of...
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